Nike's 'What The Book One' Shoes: A Tribute to Kobe Bryant

Nike is set to release a limited edition of the 'What The Book One' shoes, honoring the deep friendship between NBA star Devin Booker and the late Kobe Bryant. This special edition features a design that reflects Bryant's influence on Booker, encapsulating the message "Be legendary," which Bryant famously inscribed on Booker's shoes in 2016 (Reddit, 2025).

Key Features of the 'What The Book One' Shoes

• Design Inspiration: The shoes are inspired by Kobe Bryant's legacy and his mentorship of Devin Booker.

• Tattoo Tribute: Booker recently got the phrase "Be legendary" tattooed on his forearm, further solidifying the bond and inspiration he draws from Bryant (Reddit, 2025).

• Limited Edition Release: This release is part of Nike's strategy to create exclusive products that resonate with fans and collectors, enhancing the cultural significance of the sneaker (Hypebeast, 2025).

Cultural Impact

The collaboration not only highlights the personal relationship between Booker and Bryant but also reflects broader themes in sneaker culture, where emotional connections and storytelling play crucial roles in marketing and consumer engagement (Medium, 2024).

Conclusion

The 'What The Book One' shoes serve as a poignant reminder of Kobe Bryant's enduring legacy in the NBA and his impact on young athletes like Devin Booker. This limited edition release is anticipated to be a significant addition to sneaker collections and a tribute to a legendary friendship